Linkarati Roundup #45
January 23, 2015 | by Cory Collins
Hello everyone and welcome to another week of the Linkarati Roundup, where we feature the best SEO and link building content of the week.
Hope you enjoy!
January 22, 2015 | by Cory Collins
It’s been a year and a day since Matt Cutts infamously called an end to guest blogging (for SEO). So where are we at now? Is guest blogging over, done, kaput? In a word: no.
January 20, 2015 | by Meghan Cahill
There are fundamental steps for familiarizing yourself with a new client, but the link builder’s assessment can be boiled down to four essentials: who they are, what they do, what they have and what they need.
January 15, 2015 | by Andrew Dennis
In a recent Google Webmaster Central Hangout, Google’s John Mueller, Webmaster Trends Analyst, stated new quality links will help a website gradually recover from the Penguin algorithm.
January 13, 2015 | by Cory Collins
Hello and welcome to another Tutorial Tuesday!
This week I’ll be sharing how to use Open Site Explorer to take a peek at our competitors’ top performing (in terms of links) content. This gives us a strategic idea of competitor content performance – both the good and the bad.
January 8, 2015 | by Jesse Stoler
Hey, Andrew Dennis isn’t alone. I love link building too! I better: I work for a link building agency. Of course, most Americans hate their jobs and are just collecting paychecks. I don’t need a Gallup poll to tell me that: a large portion of my friends are servers in restaurants.
December 31, 2014 | by Meghan Cahill
SEO and advertising are individual mechanisms that are executed separately for good reason. Meanwhile, marketing is the entire machine. Let’s take a look at what can happen when you use a ‘nut’ where you needed ‘bolt’…
December 23, 2014 | by Meghan Cahill
With so much rubbish cluttering up the ‘cyberhighway’, making human connections in the digital realm can be difficult. The email inbox is still prime real estate. Make sure you stand out for the right reasons.
December 23, 2014 | by Jesse Stoler
Every builder in whoville.com liked Linksmas a lot
But the competitor Grinch absolutely did not
The Grinch hated Linksmas, he hated the whole season!
He thought links had no value, even if he had no reason
December 17, 2014 | by Jesse Stoler
Back in October, Google updated their Penguin algorithm for the first time in more than a year, an event many webmasters and SEOs had been anxiously awaiting.
Any website affected by the Penguin algorithm couldn’t recover until either a refresh or update happened. That meant that for more than a year, websites impacted by Penguin had zero opportunity for recovery.
December 11, 2014 | by Andrew Dennis
If Google never existed, or gave no weight to links as a ranking signal within search, links would still have tremendous value online.
December 3, 2014 | by Jesse Stoler
Google is still a relatively young company in the typical timeline of corporate enterprise. The search giant hasn’t even celebrated its 20th birthday yet – currently just over 16 years old, Google is still a fledgling by most standards.
Yet for a 16 year old company, Google has amassed a tremendous amount of power and influence. Google is synonymous with the act of looking up information, quickly and efficiently. What corporation better embodies the change the internet has unleashed upon the world?
December 2, 2014 | by Andrew Dennis
In this week’s tutorial I will be covering the processes and tools associated with monitoring Google algorithm changes and updates.
November 26, 2014 | by Meghan Cahill
You know a good link when you see one. And that goes double for low-quality links. Cinematically-speaking, I don’t expect every backlink profile to be The Godfather. But why do so many resemble Plan 9 from Outer Space?
November 20, 2014 | by Andrew Dennis
Complementary marketing involves multiple facets of your overall marketing strategy working together to deliver the best possible results. Nearly every marketing technique can be made stronger and more effective, when implemented in conjunction with another tactic.
November 19, 2014 | by Jesse Stoler
As a regular Internet user, I don’t want to live in a world where Google doesn’t exist. As an SEO, however, I actually encourage that mentality.
November 18, 2014 | by Cory Collins
Welcome to Linkarati’s Penguin Resource Guide. We have worked to compile what we feel is the best, most informative content around the web regarding Google’s famous Penguin algorithm.
Over the course of a decade, Google found several ways to combat link spam, but the problem was still overwhelming. April 2012 marked a turning point for Google when they introduced the Penguin algorithm.