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Linkarati Roundup #45

Linkarati Roundup #45

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Hello everyone and welcome to another week of the Linkarati Roundup, where we feature the best SEO and link building content of the week.

Hope you enjoy!

Guest Blogging and Matt Cutts: One Year Later

Guest Blogging and Matt Cutts: One Year Later

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It’s been a year and a day since Matt Cutts infamously called an end to guest blogging (for SEO). So where are we at now? Is guest blogging over, done, kaput? In a word: no.

Assessing a New Client’s Website for Link Building — Tutorial Tuesday

Assessing a New Client’s Website for Link Building — Tutorial Tuesday

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There are fundamental steps for familiarizing yourself with a new client, but the link builder’s assessment can be boiled down to four essentials: who they are, what they do, what they have and what they need.

3 Effective Tactics to Add Backlink Potential to Your Content

3 Effective Tactics to Add Backlink Potential to Your Content

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It’s tough to get a backlink these days. Even if you just wrote a 10,000 word step-by-step guide. Even if you send outreach emails sprinkled with all the magic words.

That’s because most people with at least some online social capital these days want to establish themselves as a trustworthy content curator. Thus they are increasingly selective about which links they share with their audience.

Linkarati Roundup #44

Linkarati Roundup #44

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Hello and welcome back to the Linkarati Roundup! After a brief pause for the holidays we’re back and ready to take on 2015. For those of you new to the roundup, here’s the deal: the staff over here at Linkarati monitors news, articles, guides, videos, etc. published each and every week in SEO. From this wide […]

Getting Good Links Can Help Resolve Penguin Issues (And the Debate Over Using Disavow)

Getting Good Links Can Help Resolve Penguin Issues (And the Debate Over Using Disavow)

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In a recent Google Webmaster Central Hangout, Google’s John Mueller, Webmaster Trends Analyst, stated new quality links will help a website gradually recover from the Penguin algorithm.

Using Open Site Explorer to Generate Strategic Content Ideas – Tutorial Tuesday

Using Open Site Explorer to Generate Strategic Content Ideas – Tutorial Tuesday

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Hello and welcome to another Tutorial Tuesday!

This week I’ll be sharing how to use Open Site Explorer to take a peek at our competitors’ top performing (in terms of links) content. This gives us a strategic idea of competitor content performance – both the good and the bad.

Hey, I Love Link Building Too!

Hey, I Love Link Building Too!

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Hey, Andrew Dennis isn’t alone. I love link building too! I better: I work for a link building agency. Of course, most Americans hate their jobs and are just collecting paychecks. I don’t need a Gallup poll to tell me that: a large portion of my friends are servers in restaurants.

Using Twitter Analytics to Review Your Year on Twitter – Tutorial Tuesday

Using Twitter Analytics to Review Your Year on Twitter – Tutorial Tuesday

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Hello everybody and welcome to the first Tutorial Tuesday of 2015! I hope everyone’s new year is off to a fantastic start. In the spirit of the season I wanted to write a tutorial that looks back on the progress made in the past year, so this week’s Tutorial Tuesday will delve into how you […]

Why Link Building is NOT Advertising

Why Link Building is NOT Advertising

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SEO and advertising are individual mechanisms that are executed separately for good reason. Meanwhile, marketing is the entire machine. Let’s take a look at what can happen when you use a ‘nut’ where you needed ‘bolt’…

Setting Up Automatic Email Replies in Outlook and Gmail – Tutorial Tuesday

Setting Up Automatic Email Replies in Outlook and Gmail – Tutorial Tuesday

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Because it is the end of the year, this week I’ll be explaining how to prepare professionally for the holidays. This post will include steps on how to set up automatic “out of office” emails in Gmail and Outlook.

Best Practices for Link Building Outreach – Tutorial Tuesday

Best Practices for Link Building Outreach – Tutorial Tuesday

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With so much rubbish cluttering up the ‘cyberhighway’, making human connections in the digital realm can be difficult. The email inbox is still prime real estate. Make sure you stand out for the right reasons.

How the Grinch Stole Linksmas

How the Grinch Stole Linksmas

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Every builder in whoville.com liked Linksmas a lot
But the competitor Grinch absolutely did not

The Grinch hated Linksmas, he hated the whole season!
He thought links had no value, even if he had no reason

Linkarati Roundup #43

Linkarati Roundup #43

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Hello and welcome to the Linkarati Roundup, where we compile the best SEO and link building content published through the week!

Google Penguin Moving to Continuous Updates

Google Penguin Moving to Continuous Updates

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Back in October, Google updated their Penguin algorithm for the first time in more than a year, an event many webmasters and SEOs had been anxiously awaiting.

Any website affected by the Penguin algorithm couldn’t recover until either a refresh or update happened. That meant that for more than a year, websites impacted by Penguin had zero opportunity for recovery.

Competitor Keyword Research using SEMrush – Tutorial Tuesday

Competitor Keyword Research using SEMrush – Tutorial Tuesday

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Welcome to another week of Tutorial Tuesday here on Linkarati. This week I’ll be showing you how to check your search competitors’ keyword rankings via SEMrush.

Linkarati Roundup #42

Linkarati Roundup #42

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Welcome to another week of the Linkarati Roundup! The way this works is the staff here picks out what they feel is the best/most helpful SEO and link building content of the week, so that you don’t have to wade through the ocean of online content.

If Links Had Zero SEO Value, They’d Still Be Valuable Online

If Links Had Zero SEO Value, They’d Still Be Valuable Online

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If Google never existed, or gave no weight to links as a ranking signal within search, links would still have tremendous value online.

Full Video and Recap of Linkarati’s First Webinar – The State of Link Building

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Hello everyone! Yesterday we were so excited to host our first-ever webinar. And, although I might be biased, I would say it went extremely well. As promised, here is both the video and a recap of events.

Announcing the Linkarati App

Announcing the Linkarati App

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It’s official – we now have a Linkarati App for mobile users! A huge, huge thank you to Kevin Measom, our outstanding web developer.

Linkarati Roundup #41

Linkarati Roundup #41

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Hello and welcome to the Linkarati Roundup, where we feature the best SEO content of the week – hope you enjoy!

Fear, Uncertainty, Doubt, and Google’s Algorithm

Fear, Uncertainty, Doubt, and Google’s Algorithm

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Google is still a relatively young company in the typical timeline of corporate enterprise. The search giant hasn’t even celebrated its 20th birthday yet – currently just over 16 years old, Google is still a fledgling by most standards.

Yet for a 16 year old company, Google has amassed a tremendous amount of power and influence. Google is synonymous with the act of looking up information, quickly and efficiently. What corporation better embodies the change the internet has unleashed upon the world?

Monitoring Google Algorithm Changes – Tutorial Tuesday

Monitoring Google Algorithm Changes – Tutorial Tuesday

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In this week’s tutorial I will be covering the processes and tools associated with monitoring Google algorithm changes and updates.

Backlink Quality: Are Your Links B-Movies or Blockbusters?

Backlink Quality: Are Your Links B-Movies or Blockbusters?

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You know a good link when you see one. And that goes double for low-quality links. Cinematically-speaking, I don’t expect every backlink profile to be The Godfather. But why do so many resemble Plan 9 from Outer Space?

Using BuzzStream and Moz for Efficient Website Prospecting – Tutorial Tuesday

Using BuzzStream and Moz for Efficient Website Prospecting – Tutorial Tuesday

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In this installment of Tutorial Tuesday I want to walk you through using BuzzStream and Moz in order to turbocharge your site prospecting prowess. The goal will be to save time, and find better sites. Let’s get started!

Linkarati Roundup #40

Linkarati Roundup #40

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Hello and welcome to the Linkarati Roundup, where we feature the best SEO and link building content from the week! Hope you’ve all had a wonderful week and outstanding weekend plans ahead. Without further ado, here’s this week’s must-read content. 1. First and foremost, our Google Penguin Resource Guide. If you’ve made it here without […]

Why Digital Marketers Need to Work Together – An SEO’s Perspective

Why Digital Marketers Need to Work Together – An SEO’s Perspective

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Complementary marketing involves multiple facets of your overall marketing strategy working together to deliver the best possible results. Nearly every marketing technique can be made stronger and more effective, when implemented in conjunction with another tactic.

Pretend Google Doesn’t Exist: Build Links for Users

Pretend Google Doesn’t Exist: Build Links for Users

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As a regular Internet user, I don’t want to live in a world where Google doesn’t exist. As an SEO, however, I actually encourage that mentality.

Announcing Our Curated Penguin Resource Guide!

Announcing Our Curated Penguin Resource Guide!

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Welcome to Linkarati’s Penguin Resource Guide. We have worked to compile what we feel is the best, most informative content around the web regarding Google’s famous Penguin algorithm.

Over the course of a decade, Google found several ways to combat link spam, but the problem was still overwhelming. April 2012 marked a turning point for Google when they introduced the Penguin algorithm.

How to Generate Fresh Content Ideas — Tutorial Tuesday

How to Generate Fresh Content Ideas — Tutorial Tuesday

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The blank stare. If you’re a writer or blogger, you know the feeling. Writer’s block. When you’re in need of a new angle or a fresh perspective, one spark can trigger a bonfire of ideas.

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