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How to Monitor New Backlinks in Google Webmaster Tools for Negative SEO – Tutorial Tuesday

How to Monitor New Backlinks in Google Webmaster Tools for Negative SEO – Tutorial Tuesday

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Hello and welcome to another Tutorial Tuesday. Negative SEO has been in the news lately with extortion attempts happening to several large name SEOs, specifically Dejan SEO and Web Gnomes. Today I want to outline how anyone can easily monitor incoming backlinks to defend against any negative SEO attempts, for free, with Google Webmaster Tools. […]

Linkarati Roundup #27

Linkarati Roundup #27

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Hello and welcome to another edition of the Linkarati Roundup, where we feature the best SEO and link building content of the week. This week has been particularly exciting for us as we launched our internal resource page that we’ve been working on for quite a while. Let’s jump into this week’s best content. 1. […]

The Importance of Finding And Seizing Link Opportunities

The Importance of Finding And Seizing Link Opportunities

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Today I want to address an under-discussed and often under-served avenue of links: opportunity link building. What is opportunity link building? It’s the act of spending time to research and understand your client’s business, website, brand, industry, and activities, with the specific intent of finding link opportunities based upon already existing behavior. And then seizing […]

Announcing Linkarati’s Link Building Resource Page

Announcing Linkarati’s Link Building Resource Page

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Today we’re proud to announce the release of our link building resource page! Here at Linkarati we work around the clock to stay up to date on the latest link building news, changes, ideas, and information. SEO and especially link building is a quickly changing industry, and we want to keep you informed. Our link […]

404 Link Reclamation with Beam Us Up’s Free Unlimited SEO Crawler | Tutorial Tuesday

404 Link Reclamation with Beam Us Up’s Free Unlimited SEO Crawler | Tutorial Tuesday

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Nicholas Chimonas, reporting for duty. Today’s news? Freedom. No limits. SEO. Spider. Crawler. Tool! I performed a Google search for [spider robots doom], and that is what I ended up with. Thanks, robotmonkeys.net. Until a gigantic robotic spider brings about my demise, *coughBostonDynamicscough* I’ll be enjoying Beam Us Up’s much less evil free SEO crawler. […]

Linkarati Roundup #26

Linkarati Roundup #26

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Hello and welcome to another edition of the Linkarati Roundup, where we cover the best link building and SEO content of the week. 1. Casie Gillette’s “8 Tools to Effectively Organize Your Link Building Campaigns.” If you’re looking to improve the efficiency of your link building, or just need a few tools to help you […]

A Basic Guide to Effective Outreach

A Basic Guide to Effective Outreach

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Great outreach is the only way to build worthwhile links. Real links come from people, not websites, and to secure links you must be able to effectively communicate with these people. Outreach sets the table for your campaign, and nothing gets accomplished without effective outreach. More often than not, the difference between building good links […]

Link Building Podcast | The Backlink Show – Episode 8 w/ Dixon Jones

Link Building Podcast | The Backlink Show – Episode 8 w/ Dixon Jones

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Welcome to another edition of Page One Power’s link building podcast, The Backlink Show-– Episode 8. In this episode, Jon and Zach discuss the current state of one of their favorite trade shows, deliberate on how link building has changed in the past few years, and interview Dixon Jones from MajesticSEO. As marketing director for […]

Using Reverse Image Search to Track Your Competitors – Tutorial Tuesday

Using Reverse Image Search to Track Your Competitors – Tutorial Tuesday

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Welcome to another edition of Tutorial Tuesday! This week, I will be talking about how to track your competitors by using reverse image search. Unless your name is Banksy or Terrence Malick, there’s a recent picture of you online somewhere. Chances are you are the person guilty of uploading it. If you’re a frequent blogger, […]

5 Chrome Extensions Every SEO Should Be Using

5 Chrome Extensions Every SEO Should Be Using

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Every seasoned SEO among you will no doubt be using a whole arsenal of tools to analyse webpages, discover backlinks and generally improve the decisions they make to improve a site. There’s a number of Chrome extensions that can be extremely beneficial to an SEO’s life, and to just help make their work that little […]

Linkarati Roundup #25

Linkarati Roundup #25

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Hello and welcome to the weekly Linkarati Roundup! Each and every week we feature the best SEO and link building content. Enjoy. 1. Eric Enge’s “Penguin: Google’s Punitive Algorithm – And a Call to Google to Fix It.” Eric Enge efficiently explains the current issues with Google’s Penguin updates – or rather, the lack of […]

The Mysteries of Pigeon

The Mysteries of Pigeon

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  Mike Tyson really loves pigeons. If he had any kind of connection to SEO, he’s be pretty stoked right now, since “pigeon” is the word of the industry right now. Starting late last week, everyone has been talking about pigeons. Everyone except Google, that is. Google has been tight-lipped about the Pigeon up to this […]

Determining Search Competitors – Tutorial Tuesday

Determining Search Competitors – Tutorial Tuesday

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Hello and welcome to another week of Tutorial Tuesday. This week we’ll be looking in depth at a fairly basic but often overlooked portion of SEO: determining search competitors. Competitive analysis should be a cornerstone of any SEO campaign. Even for on-site SEO it’s valuable to understand which keywords, phrases, and practices your competitors are […]

In Search of the ‘Golden Spikes’ – Link Building and the Gilded Age

In Search of the ‘Golden Spikes’ – Link Building and the Gilded Age

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On a blustery May morning in the desolate landscape of Utah’s high desert, a golden spike was driven into two disparate railroad lines, uniting the Transcontinental Railroad forevermore. (Okay, for the next hundred years or so, but as Mark Twain put it: “Never let the truth get in the way of a good SEO metaphor.”) […]

Linkarati Roundup #24

Linkarati Roundup #24

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Hello and welcome to another edition of the Linkarati Roundup, where we feature the best link building and SEO content of the week! 1. Rand Fishkin’s “Dear Google, Links from YouMoz Don’t Violate Your Quality Guidelines.” It was bound to happen sooner or later. We’ve seen a lot of backlash from Matt Cutts’ rant against guest […]

Don’t You Forget About Me

Don’t You Forget About Me

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One of the best films of my lifetime is Eternal Sunshine of the Spotless Mind. The film centers on a tumultuous relationship between the eccentric Clementine and the unassuming Joel. After yet another fight, Clementine takes the ultimate step to break the whole relationship off: she undergoes a medical procedure to erase Joel from her […]

Why Diverse Tactics Matter in Link Building – 5 Reasons

Why Diverse Tactics Matter in Link Building – 5 Reasons

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The need for diversity in link building was demonstrated yet again today with Moz’s latest post, “Dear Google, Links from YouMoz Don’t Violate Your Quality Guidelines.” A sample link from Moz—specifically YouMoz—was shown as an example link of why a reconsideration request failed. This has spurned yet another debate about whether links within guest blogging […]

Using Advanced Modifiers to Find EDU Link Prospects – Tutorial Tuesday

Using Advanced Modifiers to Find EDU Link Prospects – Tutorial Tuesday

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Hello, and welcome to another Tutorial Tuesday here at Linkarati. Links from EDU domains are often regarded as the golden standard in link building as these types of sites are typically both trusted and authoritative. However, it is usually rather difficult to receive a link from an EDU, which goes along with why these sites […]

Why Link Builders Should Build Lasting Relationships

Why Link Builders Should Build Lasting Relationships

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Today, less reputable link-building tactics used by some black-hat search engine optimization (SEO) practitioners are under attack from Google. The search engine giant not only implemented a series of search engines updates aimed to discourage objectionable techniques and promote quality content, but has also been manually targeting link networks, guest blogging networks and businesses that […]

Linkarati Roundup #23

Linkarati Roundup #23

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Hello and welcome to another edition of the Linkarati Roundup, where we feature the best SEO and link building content of the week! Let’s jump into this week’s, shall we? 1. The Team at Builtvisible’s “Messages in the Deep.” Watch out New York Times, Builtvisible is getting into the realm of longform reportage. Seriously, this […]

New Link Building Survey by James Agate of Skyrocket SEO

New Link Building Survey by James Agate of Skyrocket SEO

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James Agate of Skyrocket SEO published the second edition (2014) of his annual link building survey. Once again he’s published it on Moz’s main blog, where it’s been fairly well received. Here’s a link to inaugural 2013 edition, for comparison purposes. The last two years have marked a serious change in all SEO link building activities. Prior to the […]

How I Spent My Summer Vacation | An Interactive Matt Cutts Adventure

How I Spent My Summer Vacation | An Interactive Matt Cutts Adventure

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Dope Artwork by Koji Crill Prologue: You are Matt Cutts, head of Google’s Webspam division and ardent defender of internet justice. You have recently announced that you’re going on a 4 month summer vacation, but that isn’t the whole truth. The truth is that you need to work under the radar for a few months. […]

How to Use Followerwonk for Link Prospecting – Tutorial Tuesday

How to Use Followerwonk for Link Prospecting – Tutorial Tuesday

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Welcome to another installment of Tutorial Tuesday! This week, I will be talking about Followerwonk, a comprehensive application that allows users to thoroughly analyze Twitter users and behavior. I will be talking about how to use Followerwonk as a link prospecting tool specifically. There’s more to social media than sharing photoshopped pictures of a cat […]

How to Make Sweet Music with Harmonious Link Building and Content Marketing

How to Make Sweet Music with Harmonious Link Building and Content Marketing

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Link building is becoming increasingly less “sexy” to write about, or so this post by Tadeusz Szewczyk seems to indicate. The negative connotations of link building – penalties, spam, black and white zoo animals – seem to have given way, in the world of marketing, for the gloriousness that is content marketing. Content marketing is […]

Linkarati Roundup #22

Linkarati Roundup #22

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Hello and welcome to another edition of the Linkarati Roundup, where we feature the best link building and SEO content of the week. This week has been as busy as ever, with tons of great information, insight, data, and news. Let’s jump into it. 1. Gene McKenna’s “Experiment Shows up to 60% of “Direct” Traffic […]

Perception of Links and Link Building

Perception of Links and Link Building

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Working within the online marketing industry, I read (and write) a lot about links. Links, and specifically link building, remain a hotly debated topic within the digital marketing sphere. Much like how links are built and valued online, the perception of link building itself has changed and shifted over time. In the early days of […]

Orkut Failed: Why Can’t Google Figure Out Social?

Orkut Failed: Why Can’t Google Figure Out Social?

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  Google started out as a search engine in 1998. Since then, they’ve worked hard to become the leading tech company in a variety of areas. Cars Wearable computing Streaming services Web browsers Smartphones Watches Robots that could star in a Michael Bay movie They’re doing well for themselves. They consistently place  on the Fortune […]

Using Open Site Explorer for Content Ideation – Tutorial Tuesday

Using Open Site Explorer for Content Ideation – Tutorial Tuesday

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Backlink explorers offer a variety of insights directly into your competitor’s website. Because links are one of the primary online currencies, and directly influence search engine visibility, understanding which pages on your competitor’s website are heavily linked will help provide insight into your niche and target audience. Today we’ll be looking at how to use […]

Welcome to Our Manual Penalty Timeline

Welcome to Our Manual Penalty Timeline

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Hello, My name is Jesse Stoler, and I’m a staff writer here at Linkarati. A few weeks ago, we decided to make a timeline dedicated to Google’s history of issuing manual penalties to brand name sites. Today, we’re thrilled to finally add this timeline to our site. For some, Google has cultivated a reputation of […]

Linkarati Roundup #21

Linkarati Roundup #21

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Hello and welcome to the Linkarati Roundup, where we feature the best SEO and link building content of the week! For more link building goodness, make sure to join our Google+ Link Builders Community. Let’s jump into it, shall we? 1. Julie Joyce’s “Link Building for Gaming Companies.” Julie Joyce gives a detailed walkthrough of […]

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